10 Words to Create ACTION in Your Ads

Use the word "fast" in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays, we usually value our time more than our money. For example, you could say, "Our product works fast!" Another example, "Our product comes with fast shipping options."

Use the word "guaranteed" in your ad. People want to be assured they are not risking their hard- earned money buying your product. For example, you could say, "Our product comes with a 90-day money-back guarantee!" Another example would be, "Don't forget our product comes with a lifetime guarantee!"

Use the word "limited" in your ad. People want to own or receive things that are exclusive or rare because they are considered to be more valuable. For example, you could say, "This special edition will be limited to the first 500 who order!" Another example would be, "Order before (date) to get this limited version of our e-book!"

Use the word "easy/simple" in your ad. People want easy ordering, easy instructions, easy to use, easy payments, etc. For example, you could say, "It's the easiest way to lose weight!" Another example would be, "It's easy to order - just click here and fill out your information!"

Use the word "testimonial" in your ad. People want to see believable proof before they buy your product. It should be reputable and specific proof. For example, you could say, "Check the hundreds of testimonials we have received!" Another example would be, "All these testimonials below were given voluntarily without payment!"

Use the words "discount/sale" in your ad. People want to find bargains. They could be rebates, one time sales, percentage offers, get-one-free offers, etc. For example, you could say, "Get a 50% rebate if you order before (date)!" Another example would be, "Order before our buy-one-get-one- free sale ends!"

Use the word "free" in your ad. People want free incentives before they do business with you. They could be free books, accessories, services, etc. For example, you could say. " Free shipping with every order over $50!" Another example would be, "Order within the next 5 minutes to get 3 extra bonuses free!"

Use the words "you/your" in your ad. People want to know that you are talking to them. This'll make them feel important and attract them to read the whole ad. For example, you could say, "You could be the winner in our next contest!" Another example would be, "You are experiencing the benefits already, aren't you?"

Use the word "important" in your ad. People do not want to miss important information that could affect their lives. People will stop and take notice. For example, your headline could read, "Important Warning!... Another example could be, "Important! Stop And Take Notice!..."

Use the word "new" in your ad. People want new products or services that will improve their lives like new information, tastes, technology, results, etc. For example, you could say, "Learn a new revolutionary way to lose weight! Another example would be, New! Just Released!..."

Michelle A. Hoffmann has been online doing business since 2001. Her ezine, The 24 Karat Marketer Ezine is one of the oldest running ezines on the internet with over 35,000 subscribers. http://24karatmarketer.com Subscribe for free!

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