Email Marketing Tips - Advanced List Building Strategies

Post on Jul 2nd 2008

If you are serious about building your opt in list you might want to try some advanced strategies which can maximise the number of leads you collect while generating profits on autopilot. Once set up the process is completely automated and requires no extra effort to maintain.

First you need to set up your auto responder and your squeeze page using a free report or email course that is of high quality and make sure that the conversion rates are as high as possible.

The next part involves installing a tell a friend script on your website and combining it with a special offer which will be shown on the redirect page after each person has subscribed to your list.

On this page you offer a free copy of a high quality product worth $47 to $97 and the only way subscribers can get it for free is if they refer three of their friends to your list using the tell a friend script.

So for every one subscriber you collect you should get three more at no extra cost. Even if the majority or your subscribers only manage to refer one person you have still doubled your list building campaign using viral marketing.

The next part involves setting up a special one time offer which will only be shown to subscribers who complete the task and refer three people to your list. This offer will only be shown once and will be used to thank the subscriber for referring their friends by offering a special discount to a few high quality products.

This offer is not available anywhere else and gives a significant price reduction to show your appreciation for their efforts. So if you offer a selection of high quality products worth $197 you could reduce the price to $47 or less and really make it a bargain.

If you want to take it a step further you can create an up sell on the order page just before the person makes the payment which offers additional products or resale rights for the products for an additional fee of say $27. It works best if you keep the price as low as possible so the offer provides real value.

These advanced strategies are currently being used by many marketers to get the most out of there list building campaign without any additional effort and it also generates immediate profits before the subscribers have even received any of your auto responder messages.

This article was written by Simon Akers who is the editor of the Marketing Oasis newsletter, a free internet marketing ezine packed with tips to help you succeed and increase your profits: http://www.MarketingOasis.com

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