Internet Marketing Business Poll - 50% Do Not Use Local Versions of Google

During the online poll run on WebProWorld forum 50% of the respondents reported that they were not using local versions of Google to find local web sites.

Poll Details.

Poll question was the following: "Do you use Google for local searches or prefer local version of Google?"

The additional explanation to the poll provided bigger interpretation of the question asking if people were using Google.com for local searches (just specifying the country or local region in the search string) or preferred using the local version of Google?

According to the poll results 50% of the voters said that when searching for local results they do not use the local version of Google.

As the poll was run in the form of online post on forum, people could not only vote, but also post their comments. And according to these comments it is possible to say that:

(1) UK surfers are very loyal to their local version of Google.

(2) Part of the surfers was not using the local version because they simply did not know about this option.

Poll Impact on Online Business.

The conclusion that 50% of the surfers do not use the local versions of Google for their local searches is very serious for those online businesses that try to target local markets. They cannot afford to lose this share of the market, because they are potential buyers and/or subscribers.

That is why it will help you to catch this type of surfers if you - when working with your web site - focus NOT ONLY on putting niche keywords into text elements of the site (headlines, URLs, alt texts of images, content of pages) BUT ALSO include the keywords that specify the locality of the business (country or state or region or city or town or street or all of them together). Google will be indexing your pages and will "attach" the niche keywords to the keywords of your region. And those who will be doing the search in international version of Google will find your web sites in the list of search engine results.

Read more professional Internet marketing business ideas
Learn how to use Netscape for free Internet marketing promotion

Traditional Marketing Versus Internet Marketing
Almost every business no matter how big or small needs an online presence. Have you noticed that internet connections are becoming as common as phone lines? Web based business services are constantly growing and increasingly easy to use that more and more traditional businesses are finally "starting to wake up" to how effective marketing on the int...

Search Engine Marketing - How It Can Help Your Local Business
Are you the owner of a business that is considered to be a locally owned and operated one? If you are, what forms of local advertising do you use? If you are like most locally owned and operated business owners, there is a good chance that you use local phone books, newspapers, and the mailing of fliers. While these are nice local advertising me...

The Rising Cost Of Google Pay-Per-Clicks Advertising
Before our world converted from an unplugged existence to the wonderful world of wireless technology, advertising was much simpler. Businesses called the local newspaper and took out advertisement space that they could afford. If they wanted to reach even farther, they would look beyond their local paper and extend their campaign to a billboard in ...

How To Market Your Business Online
So what is internet marketing and how does it work?Well lets just start with the word INTERNET. The internet is the world at your fingertips and it doesn't get any easier than that.What I mean but the world at your fingertips is, you have the opportunity to market worldwide in every country and build a MASSIVE world wide business. The internet give...

Google Adsense Policies
Google Adsense is a program that allows businesses to advertise on other websites. They business only pays the host website when a consumer clicks on the link to take them to their website. This is a very effective way of advertising because of the millions of people who access the internet every day. It is also a low cost marketing method that bu...

How Local Merchants Can Succeed On The Internet
For decades, local mom and pop businesses could rely on word of mouth and traditional print services to garner customers. If the local businesses had a good or service that they wanted to promote, they could just call up the local newspaper and ask for an advertisement. However, as media has evolved towards more sophisticated routes such as the...

The Evolution of Internet Marketing
Internet marketing is characterized as effectively leveraging your online advertising so you can get a target market that responds to your advertising positivelye.g., purchasing products or availing of services from you. There are some important factors that are critical in the success of internet marketing. These are marketing and promotion, web d...